EDWARD S. GERSHUNY
SENIOR ASSOCIATE
FAIRFIELD RESOURCES INTERNATIONAL, INC.
STAMFORD, CONNECTICUT
gershuny@alum.mit.edu


Edward Gershuny retired from IBM in 2003 after forty years specializing in intellectual property matters. For the first twenty years, he was involved in all phases of invention handling, from invention evaluation through filing of patent applications, and prosecution of the applications before the US Patent and Trademark Office. He was also responsible for analyzing IBM's new products and other companies' patent portfolios to determine whether the products infringed patents of third parties and for similarly applying IBM's patents to products of other companies to support licensing activities.

For the remaining twenty years of his career with IBM, Mr. Gershuny was directly engaged in licensing IBM's Intellectual Property, with primary emphasis on patent licensing. He drafted and negotiated hundreds of patent license agreements, which produced income to IBM well in excess of a billion dollars. The agreements were with most of the major information handling companies in the world, and with many other major technology companies, including companies in the United States, Europe and Asia/Pacific. He served as sole business negotiator in some situations. In others, he was leader of the business team or a team member. In each case, he played a significant role in determining appropriate payments, defining strategy and tactics, preparing and reviewing presentations, and negotiating with potential licensees. Ed's responsibilities also included identifying companies all over the world having needs under IBM Intellectual Property. Additional duties at IBM included the training of attorneys and negotiators, both in the classroom and during actual negotiations.

When IBM expanded its licensing activities in Asia/Pacific, Mr. Gershuny was given responsibility for reviewing local intellectual property laws and determining how patent licensing would proceed in each country. As part of this activity, he developed the license agreements for each country and, in the Republic of Korea and the Republic of China, met with appropriate government ministries to ensure that the terms would be acceptable to government approvers.

Since retirement from IBM, Ed has continued licensing and training activities as a consultant for IBM and others, including as a Senior Consultant with Fairfield Resources International. He has also provided advice and assistance to the designated expert witness, on the amount of reasonable royalties, in one set of patent infringement suits.

Mr. Gershuny received a B.S. in Electrical Engineering from the Massachusetts Institute of Technology and a JD from the Washington College of Law at American University. He is a member of the bar in New York State and in the District of Columbia and has been admitted to practice before the United States Patent and Trademark Office and various federal courts. He has been named a Certified Licensing Professional by the Licensing Executives Society.
Principals







Senior Consultants